Reduce hair loss by 85%* with our latest advancement for thinning hair: the invati ultra advanced™ 4-step system. The first step in your routine is a purifying hair follicle shampoo. Gentle and non-irritating to the scalp, this formula creates a light, frothy lather and rinses clean. It leaves hair shiny and helps thicken strands, when paired with our light thickening conditioner. Purifying shampoo for thinning hair gently exfoliates with wintergreen-derived salicylic acid, removing sebum and environmental residues that can clog pores. How to use: • Massage into wet hair and scalp. Rinse. • Use as part of the invati ultra advanced™ 4-step system. invati ultra advanced™ 4-step system: Step 1: Exfoliate - exfoliating shampoo Step 2: Thicken - thickening conditioner Step 3: Revitalize - revitalizing scalp serum Step 4: Fortify - leave-in treatment + to style: Thickening foam Suitable for: • Fine to medium thinning hair types • Normal to oily scalp types Aroma: Soothing Pure-Fume™ aroma with lavender, clary sage, Australian sandalwood, vanilla and other pure plant and flower essences. 95% naturally derived**. Vegan. Leaping Bunny Approved. *Reduction in hair loss due to breakage, from repeat grooming test on tresses after use of Invati Ultra Advanced™ 4-step system of shampoo, conditioner, serum and leave-in. **Naturally derived per the ISO 16128 Standard. From plant, non-petroleum mineral sources, and/or water. AVEDA AVEDA Invati Ultra Advanced™ Exfoliating Shampoo Light 1000ml